With every passing generation, we witness changes in various aspects of society.
Throughout history, we have observed a significant trend wherein each generation becomes a product of its environment.
For instance, a child born in the aftermath of the Second World War is likely to have grown up with a sense of initiative and survival instinct that is not as prominent in today's society.
However, children being born in the present day are naturally inclined to be more empathetic, considerate of their language, and concerned about their physical appearance.
Therefore, if you identify as a "modern man," it is not unusual to care about your looks and while older men in the family may question why you pay such meticulous attention to your grooming routine, rest assured, you are not alone.
Male grooming is currently experiencing a significant surge in popularity. But what exactly are the reasons behind this phenomenon?
One of the major factors contributing to the rise of male grooming is the fact that many individuals today have the time to focus on their appearance.
In the past, financial constraints and limited market options meant that the average man would not have the luxury to pamper himself.
Consequently, the prevailing sentiment was to "do the best you can," with the idea of meticulous beard trimming and personal care being considered excessive.
However, the modern man lives in an era where personal care is respected rather than derided.
Another significant reason behind the surge in male grooming is the availability of information.
If we were to inform a shipbuilder from the 1960s about the importance of skincare and facial pampering, they would likely scoff at the notion.
However, today we have access to a wealth of knowledge regarding the benefits of moisturizing skin, preventing dryness, and overall self-care.
As a result, male self-care, including skincare and grooming, has become more mainstream within the "male" industry.
The days when men were ignorant of the advantages of caring for their hair and skin are long gone.
Grooming was historically viewed as a pursuit exclusive to celebrities and the vain. However, in today's world, any man can take pride in self-respect and self-care.
Taking care of one's body is now recognized as an integral part of personal well-being.
The ability to look good is something to be proud of rather than ashamed.
For many generations, men grew up believing that trimmed beards and well-groomed eyebrows were somehow "wrong."
Such beliefs had a detrimental impact on their self-belief however, in the present day, a modern man can look into the mirror and feel a sense of pride in the reflection staring back at him.
If we rewind forty years, it was uncommon for both partners in a relationship to prioritize their appearance equally.
Men often adopted a scruffy yet well-intentioned style, while women were typically more conscious of their looks.
However, today, it is commonplace for both men and women to be more conscious of their grooming routines within a relationship.
Using the grooming and care products of their partner is no longer a rarity for men, as they too appreciate the long-term benefits it brings to their own bodies.
Another significant factor contributing to the surge in male grooming is the accessibility of quality grooming tools.
Barbershops that offer more than just generic haircuts have gained popularity, as have home-use barbershop equipment that can be utilized independently.
The availability of a wider range of grooming options has played a pivotal role in making self-care more accessible than ever before.
Today, the cost of male grooming is well within the reach of the average man, as opposed to being limited to the affluent and famous.
We are witnessing an increasing number of modern men embracing the trend of self-care.
If you find yourself among a group of well-groomed friends while still sporting a "wild man" look, you will inevitably stand out for all the wrong reasons.
Therefore, we recommend taking advantage of the growing availability and affordability of male grooming.
The days of being the odd one out for caring about your skin and body are long gone.
Today, taking care of yourself and engaging in grooming practices is something to be respected.
So, as a modern man, do not let the growing trend of male grooming make you feel uncomfortable.
If you desire to enhance your appearance, why not invest in some grooming tools and schedule a grooming session at a local barbershop?